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Unveiling the Power of Omnichannel Widgets: A Comprehensive Guide

Have you ever wondered about the potential of an omnichannel widget? This blog post aims to provide a comprehensive understanding of this transformative tool. We will commence by delving into the concept of an omnichannel chat widget, highlighting its advantages over conventional live chat widgets. Subsequently, we’ll explore how sales and support teams can leverage the power of an omnichannel chat widget. Finally, we’ll walk you through the steps to set up this dynamic tool for your business.

Unraveling the Omnichannel Chat Widget

An omnichannel chat widget is a pivotal feature within an omnichannel communication platform. It empowers website visitors to engage across a diverse array of channels, including WhatsApp, Facebook Messenger, Instagram, and Telegram.

Instead of cluttering the website with individual widgets for each channel, the omnichannel chat widget consolidates them into a single, collapsible interface. This ensures a clutter-free browsing experience for visitors, while providing seamless access to all available channels.

Advantages of an Omnichannel Chat Widget

Prior to the advent of the omnichannel chat widget, businesses relied on live chat widgets on their websites. While this mode of communication offered an advantage over traditional channels like email and phone calls, it presented two significant drawbacks.

Firstly, the anonymity of website chat hindered lead generation and the establishment of enduring customer relationships. Attempts to overcome this by incorporating contact forms often led to the submission of fictitious information.

Furthermore, when customers switched browsers to communicate with businesses, their conversation history became fragmented. This compelled them to repetitively articulate their issues, seeking the necessary assistance. The omnichannel chat widget, fortunately, addresses these challenges.

Upon initiation of a conversation, businesses can acquire specific contact information based on the chosen channel. For instance, messaging through a WhatsApp widget provides access to the visitor’s phone number, facilitating their addition to the contact list.

Benefits of an omnichannel chat widget

Additionally, the conversation history seamlessly integrates with the respective channel’s application. This grants visitors the flexibility to continue their conversation within the app or through the chat widget. This not only enhances lead generation but also fosters positive customer relationships, instilling confidence that their background information won’t require repetition.

Leadshouse Omnichannel Chat Widget: 4 Quick Wins

Leadshouse, an omnichannel customer conversation management software, offers a versatile platform with a special focus on benefiting customer-facing teams, particularly sales and support.

Benefits of Leadshouse omnichannel widget for sales and support

Managing Conversations Across Channels

Leadshouse provides a comprehensive omnichannel messaging inbox supporting globally popular channels like WhatsApp, LINE, and Viber. The integrated omnichannel chat widget further enriches this experience. This consolidated platform empowers businesses to efficiently manage conversations across multiple channels from a centralized location. Features such as canned responses complement this effort, enhancing response times and ultimately elevating customer satisfaction.

Gaining a Holistic View of Customers

Customers anticipate that businesses possess their information and complete conversation histories, irrespective of the channel used for prior interactions. Leadshouse’s Contact Merge feature eliminates siloed conversations across channels. By collecting basic information at the onset of a conversation, businesses can distinguish between new leads and existing contacts. New leads are seamlessly integrated into the contact list, while existing contacts trigger a prompt to merge their details and conversation history. This cohesive view enables seamless transition between channels, sparing customers the need for repetitive background information.

Automating Repetitive Sales and Support Tasks

Leadshouse empowers businesses to automate recurring tasks through the Workflows automation builder. Whether created from scratch or using Workflow Templates, these automations facilitate diverse functions. They can enroll customers into sales campaigns based on interest tags, address frequently asked questions, route and assign customers, and escalate support issues. Additionally, data exchange between CRMs and Leadshouse streamlines lead qualification and the creation of deals or support tickets. Automation liberates sales and support agents from routine tasks, enabling them to focus on critical matters and fostering positive customer experiences.

Leadshouse Workflows automation

Monitoring Performance with Reports and Analytics

Leadshouse equips businesses with robust reporting and analytics capabilities. This tool provides insights into agent workload, productivity, conversation progress, and case resolution time. The supervisor dashboard enables real-time monitoring, identifying conversations that require attention. Managers can assess team efficiency, pinpoint areas for improvement, and implement strategies to boost productivity. From analyzing sales representatives’ challenges in closing deals to tracking first response and resolution times for support representatives, this feature empowers managers to make data-driven decisions. Additionally, it highlights the most active or preferred channels among customers, guiding decisions on prioritized marketing initiatives.

Setting up an omnichannel chat widget on Leadshouse is a seamless process that requires simultaneous work on both the Leadshouse platform and your website. Follow these detailed steps below to initiate the setup:

1. Access Growth Widget Settings

Begin by navigating to the ‘Settings’ tab in Leadshouse. Within the settings, locate the ‘Growth Widgets’ section. Click on ‘Add Widget’ to initiate the widget setup process.

2. Select Multichannel Widget

In the widget creation menu, opt for the ‘Multichannel Widget’ option. Subsequently, click on ‘Create Widget’ to proceed.

3. Enter Website Domain

Specify your company’s website domain in the designated field and press ‘Enter’ on your keyboard. It’s worth noting that you have the option to add multiple website domains if necessary.

4. Configure Widget Channels

Click on ‘Add Channel’ to select the specific communication channels you wish to display on your website. Bear in mind that you can only exhibit the channels that are connected to your Leadshouse account.

5. Generate Widget

After you’ve made your channel selections, click on ‘Generate Widget’. A pop-up window will appear, guiding you to the subsequent step.

6. Install the Script

This step may vary depending on the website service provider you’re using. For platforms like WordPress, Shopify, Wix, Squarespace, and Joomla, installing the script entails unique procedures. Follow the specific guidelines for your chosen provider to seamlessly integrate the widget.

Once you’ve successfully implemented the script on your website, click ‘Done’. At this point, your omnichannel chat widget is ready for immediate use.

Are you the owner of a website and eager to harness the power of the Leadshouse omnichannel chat widget? Visit our website today and experience unparalleled messaging capabilities that set us apart from other platforms. Elevate your customer engagement to new heights!


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